Built for Med Spas. Nothing Else.
We're not a generalist agency that happens to have a few med spa clients. This is all we do — and it's why we're able to deliver results that generalists simply can't.
Why I Went All-In on Med Spas
I spent years working in performance marketing across dozens of industries — e-commerce, SaaS, real estate, local services. I was good at it. But I kept running into the same problem: I was spread too thin. I could never go deep enough into any single vertical to truly master the nuances.
Then I started working with a med spa client, and everything clicked. The aesthetics industry is fascinating — it sits at the intersection of healthcare, beauty, luxury, and self-confidence. The patients are motivated, the treatments are high-value, and the business model rewards smart marketing in a way that few other industries do.
But here's what frustrated me: the marketing landscape for med spas was terrible. Most agencies were running the same cookie-cutter playbook they used for every other local business. They had no understanding of treatment margins, patient lifetime value, compliance requirements, or the emotional psychology behind why someone books a Botox consultation vs. buys a pair of shoes online.
I saw a massive gap — and I decided to fill it. I stopped taking on every type of client and went all-in on med spas. I studied the industry obsessively. I learned the economics of every major treatment. I talked to hundreds of med spa owners, practice managers, and providers. And I built a marketing system specifically designed for how aesthetic patients research, evaluate, and book.
That's how Ads by Jer was born — out of a genuine passion for the aesthetics industry and a frustration with the status quo.
From single-provider boutique practices to multi-location chains, we've seen and solved it all.
In trackable revenue directly attributed to our paid media campaigns. Real dollars, not estimates.
We don't take on dentists, chiropractors, or plumbers. This singular focus is our unfair advantage.
The Philosophy: Revenue, Not Vanity Metrics
Most agencies love to brag about impressions, clicks, and CPMs. That's great for their portfolio — but it means nothing for your bank account. We measure success the only way that matters.
What Other Agencies Report
- Impressions served
- Click-through rates
- Social media engagement
- Website traffic volume
- Reach and frequency
- Likes, comments, and shares
What We Report
- Booked appointments from ads
- Cost per booked patient
- Revenue generated per dollar spent
- Patient acquisition cost by treatment
- Return on ad spend (ROAS)
- Monthly revenue growth trajectory
What We Stand For
These aren't corporate values on a poster. They're the non-negotiable principles that guide every campaign, conversation, and decision we make.
Radical Transparency
You see everything we see. Every metric, every test, every dollar. No hidden fees, no confusing reports designed to obscure poor performance.
Outcomes Over Activity
We don't measure ourselves by how busy we look. We measure ourselves by how much revenue we generate for your practice. Period.
Partnership, Not Vendor
We act like an extension of your team — not a faceless vendor sending monthly reports. Your growth is our growth, and we treat it that way.
Data-Driven Creativity
Great marketing requires both art and science. We combine creative instinct with rigorous testing to find what actually moves the needle.
What Makes Our Approach Different
When every client is a med spa, you build an unfair advantage that no generalist agency can replicate.
We Know Your Treatment Margins
We know that a Botox new patient has a vastly different lifetime value than a CoolSculpting consultation. We allocate your budget based on the treatments that drive the most profit — not just the most leads.
We Understand Seasonal Demand
Injectables spike before holidays. Body contouring peaks in spring. Laser treatments pick up in fall. We build campaigns around these patterns so you're never caught off guard.
We Speak Your Patients' Language
We've analyzed thousands of med spa ad interactions. We know the fears, motivations, and decision triggers that make aesthetic patients click, call, and book.
We Build, We Don't Outsource
Your campaigns are built and managed in-house by people who specialize in med spa marketing. No white-labeling to overseas teams. No junior associates learning on your dime.
Let's Talk About Your Med Spa
Whether you're doing $30K or $500K a month, we'll show you the exact growth levers available for your practice. No pitch — just an honest conversation about what's possible.