Frequently Asked Questions

Our management fees depend on the scope of work and channels involved. Most med spa clients invest between $2,000 and $5,000/month in management fees, plus ad spend. We'll give you a clear, transparent quote after our initial strategy call — no hidden fees, no surprises. We build custom packages based on your specific goals, so you're never paying for services you don't need.

For most med spas, we recommend a minimum of $3,000/month in ad spend to generate meaningful, consistent results. That said, the 'right' budget depends on your market, competition, and the treatments you're promoting. During our free audit, we'll analyze your local competitive landscape and recommend a budget that gives us enough data to optimize effectively while delivering a strong return.

Most clients start seeing leads within the first 1-2 weeks of launch. Meaningful, consistent results — the kind where you can see a clear impact on your schedule and revenue — typically emerge within 30-60 days. The first month is focused on data collection and rapid optimization. By month two, we've identified what's working and are scaling it. By month three, you should have a well-oiled patient acquisition machine running.

We work with med spas across the entire United States. Because digital marketing is inherently location-specific (your ads target your market, not ours), we're able to serve clients in any metro area. We do limit the number of clients per market to avoid conflicts of interest — we won't work with your direct competitor down the street. Ask us about availability in your area.

You're not alone — we hear this from at least half of the med spas we talk to. Most have been through one, two, or even three agencies that overpromised and underdelivered. Here's what makes us different: we only work with med spas, so we bring deep industry expertise from day one. We track real revenue, not vanity metrics. We don't lock you into long-term contracts. And we're radically transparent — you see every number we see. Our results speak for themselves, and we're happy to connect you with current clients who can share their experience.

Yes, creative strategy and ad design are included in all of our packages. We handle everything from ad copy and headline testing to static image ads, carousel designs, and video ad concepts. We'll also work with any before-and-after photos, provider content, or branded assets you have. If you need help producing video content, we can guide you on what to shoot and how to format it for maximum performance on each platform.

We implement full-funnel tracking so you can see exactly what your ad spend produces. This includes call tracking (every phone call attributed to the right campaign), form submission tracking, landing page analytics, and — when possible — integration with your booking software or CRM to track all the way through to booked and completed appointments. You'll get a live dashboard plus regular reports that show cost per lead, cost per booked appointment, revenue generated, and return on ad spend.

We specialize in the platforms that drive the highest ROI for med spas: Google Ads (Search, Display, and Performance Max), Meta Ads (Facebook and Instagram), and TikTok Ads. We also build conversion-optimized landing pages that are specifically designed for aesthetic patients. Most clients start with Google Ads and/or Meta Ads, then expand to additional channels as we scale. We'll recommend the right channel mix based on your treatments, audience, and budget.

No. We work on a month-to-month basis after an initial 90-day onboarding period. The 90 days gives us enough time to build, launch, optimize, and prove results. After that, you stay because it's working — not because a contract forces you to. That said, our average client retention is well over 12 months because the results keep getting better over time as we accumulate more data and refine our approach.

We take patient privacy and healthcare compliance seriously. We design all campaigns with HIPAA awareness in mind — meaning we never use patient data in targeting, we avoid personally identifiable health information in ad creative and landing pages, and we ensure that lead capture forms and data handling follow best practices. We also stay current on platform-specific healthcare advertising policies for Google, Meta, and TikTok. While we're not a legal or compliance firm, we work closely with our clients to ensure marketing stays within appropriate guidelines.